Cosrx and its Simplistic formulas, innovative ingredients, and an adorable animated brand ambassador called Mr Rx have turned this one-time small Korean Beauty Indie brand into a worldwide skincare powerhouse. Cosrx is a no-nonsense product that targets and treats specific skin concerns with scientifically-proven ingredients. Their formulations are a dream come true for all minimalists and to those with sensitive skin. It's like being your own dermatologist!

Klairs have a slogan, “Simple But Enough,” which captures the essence of Klairs’ goal and purpose in the Korean Skin Care Industry. Klairs strives to provide its customers with universal products: suitable for all skin-types and usable all four seasons — skincare made simple. Klairs recognizes not only the importance of being gentle on the skin but also being gentle on the earth and prides themselves on being a green, vegan, pregnancy-safe, eco-friendly, cruelty-free brand since their foundation in 2009.

SOME BY MI believes the true miracle workers for healthier skin come from nature. The brand formulates its products with mild and skin-friendly ingredients that are free from harmful chemicals such as colourants and parabens. Aside from their ingredients, these Korean Beauty products are loved by many because of their effectiveness and suitability for sensitive and acne-prone skin. When used together as a set, the series by Some By Mi claims to work wonders by gently exfoliating, soothing and brightening skin.